hat Bounce Rate Means for Your SEO Strategy Bounce rate is probably one of the most undervalued and underestimated metrics of any website’s search engine optimization campaign. But what is bounce rate and why is it so essential? Well, that’s certainly a very interesting question to ask and unfortunately, Google doesn’t really help you answer it. Therefore, the first thing we need to do is explain what bounce means in search engine optimization terms. So a bounce is basically when someone uses Google in order to look for a product or service online, finds your website, clicks on it and
Read more →6 Tips to Improve Conversion on Your Social Media Landing Pages Using social media to advertise your product or service successfully is no simple task. While it may seem like putting together some good sales copy and coming up with an attractive deal is easy to do, the actual process of converting leads into loyal customers is often an uphill battle. Your landing pages are critical to your marketing campaign’s success, and this article will outline some of the best strategies for improving your rates of conversion and the quality of the conversions themselves. Tip 1: Make a Separate Landing
Read more →Web Design Predictions for 2016: The Good, The Bad, The Ugly In the web design industry where everything always stays in motion, exciting and new tools, techniques and concepts are frequently being introduced. The industry is kept fresh by creative minds which always come up with game changing ideas that challenge the norms. For those interested in online business, marketing and also web design, all of this means being up to date with the latest news in the industry. Since 2015 is almost over, we decided that would be a good idea to share some of our insights regarding the
Read more →The Top 5 Advantages of Responsive Web Design There is no doubt that Responsive Web Design is very important for today’s webdesign point of view The importance of user-friendly websites is on the rise with most people acquiring tablets and smartphones. The design and experience of websites have been drastically changed with more people accessing the internet through their mobile devices. Initially, web designers only engaged in developing webs with similar looks. However, this has had to change as the experience of interacting with the web on PCs is far way different from what is experienced on smartphones and tablets. In creating a
Read more →7 Crucial Web Design Trends for 2015 By David Montalvo Find us on Google Plus When the year 2014 is scrutinized closely, some spectacular patterns emerge in the world of web design: one-page websites, code-free web design platforms, effects of parallax, and many more. As several web design trends shrink back to oblivion, a favored few are being transformed into natural evolutions in the web design industry. The varieties of electronic devices that support the technology to view websites on them are increasing by the day; that is why designers ought to continually adjust their expertise to suit the dynamic transformations
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